According to market research firm Statista, the global LCD TV market is expected to grow from approximately $79 billion in 2021 to $95 billion in 2025, with an average annual growth rate of 4.7%. As the world’s largest producer of LCD TV accessories, China holds a dominant position in this market. In 2022, the export value of Chinese LCD TV accessories has exceeded 12 billion US dollars, and is expected to grow to 15 billion US dollars by 2025, with an average annual growth rate of about 5.6%.
Core accessory market analysis: LCD TV motherboard, LCD light strip, and power module
1. LCD TV motherboard:As the core component of LCD TVs, the motherboard market benefits from the popularity of smart TVs. In 2022, the export value of LCD TV motherboards in China reached 4.5 billion US dollars, and it is expected to increase to 5.5 billion US dollars by 2025. The rapid development of 4K/8K ultra high definition televisions is the main driving force, and it is expected that the proportion of ultra high definition televisions will exceed 60% by 2025.
2. LCD light strip:With the maturity of Mini LED and Micro LED technologies, the LCD light strip market has ushered in new opportunities. In 2022, the export value of Chinese LCD light strips was 3 billion US dollars, and it is expected to grow to 3.8 billion US dollars by 2025, with an average annual growth rate of 6.2%.
3. Power module:The demand for high-efficiency and energy-saving power modules continues to rise. In 2022, China’s export value of power modules was 2.5 billion US dollars, and it is expected to increase to 3.2 billion US dollars by 2025, with an average annual growth rate of 6.5%.
Driving factors: technological innovation and policy support
1. Technological innovation:Chinese companies are constantly breaking through in the field of LCD display technology, such as the widespread application of Mini LED backlight technology, which significantly improves the image quality and energy efficiency of LCD TVs.
2. Policy support:The Chinese government’s 14th Five Year Plan clearly proposes to support the development of high-end manufacturing industry, and the LCD TV accessories industry benefits from policy dividends.
3. Global layout:Chinese companies have further consolidated their position in the global supply chain through overseas factories, mergers and acquisitions, and other means.
Challenges and Risks
1. International trade friction:The China US trade friction and global supply chain uncertainty may have an impact on exports.
2. Cost increase:Fluctuations in raw material prices and rising labor costs will compress the profit margins of enterprises.
3. Technological competition:The leading position of countries such as South Korea and Japan in emerging display technologies such as OLED poses a potential threat to the Chinese LCD accessory market.
Future Outlook: Trends in Intelligence and Greening
1. Intelligence:With the popularization of 5G and AI technologies, the demand for smart TV accessories will continue to grow, driving the upgrade of LCD TV motherboards and power modules.
2. Greening:The increasing global demand for energy-saving and environmentally friendly products will prompt Chinese companies to increase their research and development investment, and launch more efficient LCD light strips and power modules.
Post time: Mar-12-2025
